Arab News – Curtains fell on Jeddah Motor Show 2015, as it concluded its 37th edition at Jeddah Convention & Exhibition Center on Dec. 17.
An estimated 150,000 visitors toured the Saudi International Motor Show (SIMS) and its various activities during its five-day run.
Various car and motorcycle brands from the world over showcased their latest sport, mid-size, and SUV segments at the event. They included automakers from the United States, China, Japan and Korea who presented their 2016 models.
New car launches, auto-related activities, and interactive games and contests were among the highlights.
The expo was held with the support Jeddah Gov. Prince Mishaal bin Majed. Transport Department Director General Mohammed Tawfiq Madani inaugurated the exhibition on Dec. 13.
“The exhibition proved to be one of the prominent motoring events in Saudi Arabia and the region,” Zahoor Siddique, VP, Al-Harithy Company for Exhibitions (ACE), said.
The annual show has remained an attraction for visitors with its new car displays, from customized to classic, and test drives, he said, adding that outdoor and entertainment activities at the show ensured that there was always something for everyone.
This year’s edition included several adrenalin pumping live action events, including the final round of Saudi Star Drift Championship, off-road experience, car customization, interactive areas and electronic virtual driving.
The next Jeddah Motor Show is expected to be held from Dec. 11, 2016.

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